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The Pricing and Revenue Management of Services: A Strategic Approach (Routledge Advances in Management and Business Studies)

The Pricing and Revenue Management of Services: A Strategic Approach (Routledge Advances in Management and Business Studies)

by Irene C.L. Ng

Rating
Language EN
ISBN
9780415350778
Description
In a world of changing lifestyles brought about by new services, technology and e-commerce, this book enters the arena of contemporary research with particular topicality. Integrating both theory and real world practices...
Related Tags
#business #entrepreneurship #leadership #success
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