Business

City Branding: Theory and Cases

Name: City Branding: Theory and Cases
Author: Keith Dinnie
ISBN: 9780230241855

by Keith Dinnie

ISBN: 9780230241855

Description

Focussing specifically on city branding this is an invaluable text as city branding becomes increasingly important across the world and has a direct impact on public and private sector practice

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#business #entrepreneurship #leadership #success

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