Business

The Oxford Handbook of Pricing Management (Oxford Handbooks in Finance)

Name: The Oxford Handbook of Pricing Management (Oxford Handbooks in Finance)
Author: Ozalp Ozer
ISBN: 9780199543175

by Ozalp Ozer

ISBN: 9780199543175

Description

A definitive reference to the theory and practice of pricing across industries, environments, and methodologies. It covers all major areas of pricing including, pricing fundamentals, pricing tactics, and pricing manageme...

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