Discover PorchReads
Sign in to track your reads
Discover
Browse Books Browse Genres Find Readers
Sign In Create Free Account
Dashboard / Book
Business
Marketing Management: A Strategic Decision-Making Approach
Share this Book

Marketing Management: A Strategic Decision-Making Approach

by John Mullins

ISBN
9780078028793
Description
This text has been developed in response to changing customer & curriculum needs. Many instructors are looking for a concise text for this course, one that offers a solid core for the course but allows time to add other ...
Related Tags
#business #entrepreneurship #leadership #success
Share
Be the first to add this book to your shelf
Reading Status
Found the Book At
Where did you find or buy this book?
Additional Options
Find a copy of Marketing Management: A Strategic Decisi
Search Amazon for new, used, or digital editions.
Search Amazon

No quotes yet. Be the first to add one!

Track this book on PorchReads — free Add it to your shelf, rate it, write a review, and earn reading achievements. Takes 30 seconds.
Track your shelves
Rate & review
Save quotes
Earn achievements
Community Reviews (0)
Sign In to Review
✍️
Be the first to review this book

Share your thoughts and help other readers discover whether this is worth their time.

Join Free to Review
Other Readers
No other readers yet.
Track this book, rate it & earn achievements Free to join  •  Takes 30 seconds  •  32,614+ books
Join Free